we all reuse was a non profit project, the core of which was an online community edited and maintained by the designers themselves. It was founded in 2000 as an online trading site for second hand goods called junkfox, which was arguably the world's first online action site to both feature micropayments for fee and revenue processing and be focussed on both reuse and site accessibility.
Originally built using Siebel e auction, with custom integration of payment processing and specific configuration of user pathways and features, it was soft launched in 2001, but the audience was just not yet there to support such a large scale enterprise. The project went through many further research phases, user surveys, pilot stages and funding proposals with partners including London Borough of Camden, Eco Design Network, University of East London and LCRN. The trading site was adapted into the community site 'we all reuse' in 2007, running until 2011 as a pilot directory and resource. Related events and workshops also helped designers and the industry alike promote and explore the possibilities of reuse. Greater London Authority funding was awarded but was subsequently withdrawn due to funding priority changes.
we all reuse as it finally stood aimed to;
• Encourage and publicise the work of designers and manufacturers who reuse industrial and consumer waste.
• Promote reuse as one of the most effective ways of reducing our consumption and therefore our impact on the environment
• Showcase interesting ideas and share our experiences
• Provide a private network where designers and other organisations can meet to discuss the issues of working with reclaimed materials.
We continue to explore and test new ways to develop tools for reuse and resource efficiency.